How we compare
Same result. Lower lock-in.
it'seeze and Yell both do good work for a lot of trades. Here's the honest cost difference, sourced from their own published pricing.
| Kerbside Digital | it'seeze (Lightning) | Yell (Amplify) | Yell (Accelerate) | |
|---|---|---|---|---|
| Upfront cost | £1,350–£3,600 paid in full (save 10%), or 3 monthly payments | £750 + VAT | Not published† | Not published† |
| Monthly cost | £30 hosting — or a growth plan from £399, hosting included | £49 + VAT | From £299 + VAT | From £699 + VAT |
| Minimum contract | None | 12 months | 12 months | 12 months |
| Year 1 minimum spend | From £1,710 (build paid in full + 12 months' hosting) | From £1,338 + VAT | £3,588 + VAT + fee† | £8,388 + VAT + fee† |
| Who you actually deal with | The person who builds your site | Local franchise designer | Dedicated account manager | Dedicated account manager |
Kerbside Digital
- Upfront cost
- £1,350–£3,600 paid in full (save 10%), or 3 monthly payments
- Monthly cost
- £30 hosting — or a growth plan from £399, hosting included
- Minimum contract
- None
- Year 1 minimum spend
- From £1,710 (build paid in full + 12 months' hosting)
- Who you actually deal with
- The person who builds your site
it'seeze (Lightning)
- Upfront cost
- £750 + VAT
- Monthly cost
- £49 + VAT
- Minimum contract
- 12 months
- Year 1 minimum spend
- From £1,338 + VAT
- Who you actually deal with
- Local franchise designer
Yell (Amplify)
- Upfront cost
- Not published†
- Monthly cost
- From £299 + VAT
- Minimum contract
- 12 months
- Year 1 minimum spend
- £3,588 + VAT + fee†
- Who you actually deal with
- Dedicated account manager
Yell (Accelerate)
- Upfront cost
- Not published†
- Monthly cost
- From £699 + VAT
- Minimum contract
- 12 months
- Year 1 minimum spend
- £8,388 + VAT + fee†
- Who you actually deal with
- Dedicated account manager
Prices correct as of September 2026, sourced directly from each provider's own published pages: itseeze.com/prices, business.yell.com/solutions/amplify and business.yell.com/solutions/accelerate. † Yell's design fee is not shown on its public pricing pages; it appears on individual order forms. Figures exclude VAT unless stated and are subject to change; check each provider directly before signing. Yell's packages bundle extras Kerbside doesn't include by default (AI call answering, multi-platform listing syndication, managed ad spend on Accelerate). This table compares cost and contract terms, not full feature scope.
The other difference
You talk to the person who builds it.
Bigger providers route you through account managers and support queues. There's no layer here: the person who writes the code is the person who answers the phone.
One number, one person
No call centre, no ticket queue, no account manager relaying your request to someone else. You call or WhatsApp the person who actually builds it.
Changes happen while you're on the phone
Want a price updated or a new photo added? It gets done by the person looking at the code, not logged for 'the next sprint.'
You'll never get a stranger
Every conversation about your site — from the first call to a change you need two years later — goes to the same person, every time.
Ring before you buy. You'll be talking to the person who'd actually build your site, not a salesperson reading a script.
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